Since the days of the dot-com boom, high-tech companies looking to attract talented workers have offered campus benefits such as state-of-the-art gyms, napping pods, ping-pong tables, and gourmet meals in the company cafeteria. Free kombucha was often seen as the...
London’s Underground (Tube) map, designed in 1931 by Harry Beck, is a classic. His map dispensed with conventional geographical accuracy, simplifying the network and helping passengers understand it more quickly. It used only horizontal, vertical, and 45º lines, with different...
Statistics show that 50% of small businesses fail within five years. In October, we looked at general numbers for the kombucha industry. This is the story behind one person’s decision to move on. Moss Beach Kombucha was profiled on Booch...
In the Fall 2021 edition of SYMBIOSIS Magazine, KBI introduced a beautifully designed, comprehensive Kombucha Flavor Flower. Copies are available for purchase. Wheels on Fire This was the first flavor wheel for kombucha. Color-coded, adjective-rich flavor wheel circles convey the...
I enjoyed finding Bebida Viva Kombucha on the shelves of the large La Comer supermarket when visiting Puerto Vallarta on vacation. So, it’s appropriate that I conclude this series of profiles of Mexican brands by interviewing Marcelo Hinojosa, the founder...
Tania Góngora (a food scientist) and Fernanda (‘Fer’) Iturbide (a sociologist and marketing expert) founded Simbiótica Fermentación in Mexico City in 2017. They divide responsibility between the fermentation science and marketing of their eight-year-old company, which now employs 18 people....
Yesterday we published a Guest Posting by Gary Leigh, the founder of GO Kombucha The Risks of Packaging Kombucha in Aluminium Cans. This article, reprinted from the Fall 2021 edition of SYMBIOSIS Magazine, features a few of the many brands...
This article is re-posted from the GO Kombucha blog, January 30, 2024. The kombucha industry has seen an increasing number of brands choose cans over glass bottles. However, industry leaders like GTs Synergy, Komvida in Spain, and Bebida Viva in...
The history of the main ingredient in kombucha is described in For All the Tea in China: How England Stole the World’s Favorite Drink and Changed History. Kombucha brewers today can choose from a wide selection of green and black...
My recent vacation in Mexico alerted me to the lack of retail availability of any but the leading brands. Research shows that Mexico ranks fourth worldwide in the number of active kombucha companies. However, the vast majority are small, regional...
