Profile: Kombucha Warehouse, Potters Bar, England
Origins
Founding brothers Jack and Jordan Sotoriou started the Kombucha Warehouse in January 2022. At the time, Jack had been brewing kombucha at home, Jordan was interested in launching a commercial brand, but when looking on GoDaddy for available names he spotted “Kombucha Warehouse” was unclaimed and inspiration struck. They now stock the UK’s largest online selection of great-tasting kombucha drinks.
Their goal is to provide people with an easy and affordable way to access a large variety of kombucha, delivered overnight to their home or office.
Variety
The Warehouse currently stocks over 220 different flavors from 40+ brands, with new brands being added each month. In fact, they have a waiting list from among the UK’s 90+ brands, and plan to keep expanding their offerings.
Their well-designed website is an easy-to-navigate listing by brewery and flavor. It’s easy to see the numbers available – where, for instance, Ginger & Spice leads the flavors on offer with 61 choices, followed by 54 varieties of Floral & Herbal, and 49 varieties of Berry ‘booch.
Where else could someone with a thirst for kombucha find a selection like this? Even the most well-stocked natural foods shop will only carry a fraction of these offerings.
As well as the more well-known UK brands (Equinox, Remedy, Holos) they carry a wide range from smaller, regional producers — some which we’ve profiled in Booch News such as Hip Pop (originally Booch & Brew) in Altrincham, Laid Bear in Leek
Subscriptions
Regular customers can save by taking out a regular subscription. Their Kombucha Club offer a unique selection each month, where they feature the latest additions. This is reminiscent of wine clubs, designed to provide customers with a series of wine bottles on a monthly or quarterly basis that they would otherwise have to find and purchase on their own. Wine clubs often behave in a themed manner, providing recipients with red wines, white wines, or a mixture of the two. Likewise, the Warehouse.
They also offer larger quantities to offices, who can order 48, 144, or 240 at a time.
Podcast
Listen to the podcast interview with Jordan to learn more about the Kombucha Warehouse.
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