Three years ago, I visited the Los Angeles HQ of Better Booch. Husband and wife founders Trey and Ashleigh recently shared the story of their company on Instagram, from the 2012 beginning, though the ‘unhinged things‘ they did to grow....
February 21 is World Kombucha Day! Celebrate kombucha in song! Our Fermented Future (cover), by Mara Marin Americana folk singer Mara Marin celebrates World Kombucha Day in a free concert at the Mt. Tamalpais Amphitheater high above Mill Valley, California....
Four years ago I visited The Elixir Spot vegan cafe and kombucha brewery near the Pier in Puerto Vallarta. Then in 2024 I added an update reporting they had expanded to a second location in the 5th of December neighborhood....
World Ferment Day took place on February 1st this year. Billed as a global celebration that turns theory into practice, people were invited to taste a ferment, make a ferment, share a ferment or host a ferment event. Organizer Jo...
Fabio Carlucci grew Germany’s ROY Kombucha from a kitchen counter in 2019 to an international brand distributing products to more than 20 countries. Booch News profiled the brand in 2023. Fabio also organized a series of Berlin Kombucha Summit events,...
Last year, I met Gina Méndez, the founder of Kova Kombucha in Puerto Vallarta. At that time, I reported that she had been in business for a year, was operating out of her home, and producing 250-300 bottles per month....
Shajia Meraj’s thesis at Karachi University, Pakistan, was a groundbreaking exploration of kombucha “leather” (dried cellulose SCOBYs) in the context of sustainable textile design. Rather than viewing this material merely as an industrial substitute for animal leather, Meraj’s research, conducted...
Australian-based Remedy Drinks has launched a major UK advertising campaign. Rolling out across 2,600 sites in seven major cities, the campaign features high-frequency bus and rail placements targeting commuters, vast digital screens and bespoke special builds for maximum impact, alongside...
In Dry January news, Real Co founder David Begg, notes that the decline in alcohol consumption in the UK and USA “is not driven by those quitting alcohol, but by a change in the relationship we have with alcohol. We...
Following the recent Instagram post, I have broken out the results for the top three brands by number of Followers for regions, countries, and states. This was easy enough to track when tallying up the numbers. I don’t give results...
