The generative AI tool ChatGPT has been making waves. It’s (currently) free to use and accessible via any browser. If asked, it can generate results in multiple languages. It’s being used to write blog posts, college essays, spreadsheets, computer code,...
This is the fourth in a series of Profiles of Berlin-based kombucha brewers, which I scheduled around the weekend Kombucha Summit. I was not able to visit ROY at that time, but on my return to California, I made contact...
This is the fourth in the series of our annual summary of social media stats for kombucha brands. Yesterday we highlighted the changes over the past year on Twitter. Facebook is the second most popular platform for kombucha brands after...
This is the fourth and the last time we’ll provide Twitter stats from the Worldwide Directory. That’s not because of the controversy around the well-publicized change in ownership at the company. Only one in 10 kombucha brands currently have a...
This is the fourth in the series of Booch News posts telling the stories behind new commercial kombucha brands. The inspiration for ‘Starting Out’ was NPR’s ‘How I Built This‘. Every kombucha company launched their brand in a unique way,...
Griffin Halpern brews Mucha Kombucha in the Basque Country of northern Spain. Originally from San Diego, California, Griffin has always been an active person, athletic and adventurous. He spent his youth playing semi-professional football, skating and traveling. While a member...
Of course, you have to fight for your right. Beastie Boys said that, right? You got to fight for your right every single day. I think the people who rest on their laurels, die, especially in consumer because it is...
This is the third in a series of Profiles of Berlin-based kombucha brewers, which I scheduled around the weekend Kombucha Summit. I was not able to visit Fairment at that time, but on my return to California, I made contact...
This is the second in the series of Profiles of Berlin-based kombucha brewers, which I scheduled around the weekend Kombucha Summit. Meeting a frequent contributor to Booch News and a legend in the worldwide kombucha industry was indeed one of...
I scheduled a full week in Berlin, where I reported on the Kombucha Summit over the weekend. That gave me plenty of time to connect with local brewers. This is the first of a series of Profiles from the trip....
