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Profile: Booch & Brew, Altrincham, England

Home town kombucha #3 This is third in a series of posts featuring kombucha companies based in North-West England. I’m surveying the kombucha scene in the part of England where I grew up, before I left for college, and, eventually,...

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Kombucha: The Outer Limits

As the kombucha category continues to expand worldwide, there are several “interesting” variations on the gold standard of authentic, unpasteurized, raw kombucha coming onto the market. In the absence of a Standard of Identity for the drink, vendors are free...

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Profile: YAYA Kombucha, Amsterdam, The Netherlands

Like most brewers, Tom and Charlotte began brewing kombucha in their home in Amsterdam. In 2015 they started brewing commercially, and the spare bedroom became a bonafide home brewery where the flavor development and research began. One year and many tastings...

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Book Review: ‘Craft Beer, Rebranded’ by CODO Design

Craft Beer, Rebranded (and the companion workbook) is a newly published step-by-step guide to help map out a successful strategy for rebranding a brewery. While written for the craft beer industry, it’s equally applicable to kombucha brands. Subtitled Evolution, revolution...

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CBC: The science of packaging and label design

The online Craft Brewers Conference continued with a presentation by design and marketing experts CODO Design describing a scientific approach to packaging: Using Science to See What Packaging Works and How Your Brewery Can Sell More Beer. This 90-minute, 85-slide,...