Scientists in Malaysia recently studied the feasibility and potential of producing low-alcohol, instant kombucha powder through pasteurization and spray drying. They claim their study paves the way for expanding the kombucha market by catering to consumer preferences for convenience and...
A new report states that the UK is now a “moderation nation,” with a quarter of UK adults ‘zebra striping’ on every pub visit. (Meaning patrons alternate between alcoholic and no-alcohol beverages.) The report in Low No Drinker Magazine says...
We first reported on the Kombucha Warehouse in May 2023. The company is now two years old. I took advantage of a trip back to the UK to meet founding brothers Jack and Jordan Sotoriou in person at their facility...
The BBC report that across Ireland, while the pub is still a key part of the social fabric, drinking culture in the country has changed a lot in the past two decades. Specifically, the stereotype of the booze-lovin’ Irish drinker...
This is the conclusion of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...
This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...
Changing consumer interests benefit brands that focus on wellness over health This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report...
Kombucha showing signs of search recovery in the Golden State This is the first in a series of posts looking at the kombucha category and consumers in California. In this industry, high-quality data on the kombucha category is difficult to...
In June 2020, we published A Statistical Analysis of Kombucha Brands in the USA, when there were 1,626 brands in the Booch News Worldwide Directory. Now, three-and-a-half years later, there are an additional 1,100 worldwide. During that time, there was...
The Weekend Financial Times, in a review of the new book A History of Women in 101 Objects by Annabelle Hirsch, mentions the bizarre trend, early in the 20th century, to market the ‘wonder element’ of radioactive radium in foods...
