Category: Social Media

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Kombucha Industry Packaging Statistics

The Booch News Worldwide Directory is a unique resource listing over 2,600 kombucha companies worldwide. Of these, 95% have an Instagram account. This report reveals how many sell their kombucha in glass bottles, cans, or both. The numbers are collected...

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2023 Social Media Stats: Instagram

This is the sixth annual report on the social media statistics of leading kombucha brands. At the end of 2018, we published an initial, informal survey of kombucha brands’ presence on social media. At the time, we reviewed the stats...

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Kombucha in Spain: Explosive Growth

A recent Linkedin post by Komvida–Spain’s kombucha market leader–drew attention to the explosive growth in sales across the country. In the last two years the kombucha sector in Spain has experienced a growth of more than 580% in terms of...

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2022 Social Media Stats: Instagram

This is the fifth annual report on the social media statistics of leading kombucha brands. At the end of 2018, we published an initial, informal survey of kombucha brands’ presence on social media. At the time, we reviewed the stats...

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2022 Social Media Stats: Facebook

This is the fourth in the series of our annual summary of social media stats for kombucha brands. Yesterday we highlighted the changes over the past year on Twitter. Facebook is the second most popular platform for kombucha brands after...

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2022 Social Media Stats: Twitter

This is the fourth and the last time we’ll provide Twitter stats from the Worldwide Directory. That’s not because of the controversy around the well-publicized change in ownership at the company. Only one in 10 kombucha brands currently have a...

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2021 Social Media Stats: Twitter

Twitter remains a distant third in popularity among brands in the kombucha industry, behind Instagram and Facebook. Almost all brands promote themselves on Instagram and nearly three-quarters on Facebook. But only 14% of the brands in our Worldwide Directory have...