A recent Linkedin post by Komvida–Spain’s kombucha market leader–drew attention to the explosive growth in sales across the country. In the last two years the kombucha sector in Spain has experienced a growth of more than 580% in terms of...
Following yesterdays post on Instagram, I have broken out results for the top three brands by number of Followers for regions and countries. This was an audience request at the Berlin Kombucha Summit. It seemed like a good idea and...
This is the fifth annual report on the social media statistics of leading kombucha brands. At the end of 2018, we published an initial, informal survey of kombucha brands’ presence on social media. At the time, we reviewed the stats...
This is the fourth in the series of our annual summary of social media stats for kombucha brands. Yesterday we highlighted the changes over the past year on Twitter. Facebook is the second most popular platform for kombucha brands after...
This is the fourth and the last time we’ll provide Twitter stats from the Worldwide Directory. That’s not because of the controversy around the well-publicized change in ownership at the company. Only one in 10 kombucha brands currently have a...
Twitter remains a distant third in popularity among brands in the kombucha industry, behind Instagram and Facebook. Almost all brands promote themselves on Instagram and nearly three-quarters on Facebook. But only 14% of the brands in our Worldwide Directory have...
This is the third in the series of our annual summary of social media stats for kombucha brands. Yesterday we highlighted the changes over the past year on Instagram. Facebook is the second most popular platform for kombucha brands. 70%...
This is the fourth annual report on the social media statistics of leading kombucha brands. At the end of 2018, we published an initial, informal survey of kombucha brands’ presence on social media. At the time, we reviewed the stats...
A recent series of posts looking at the results of the Dunroe Instagram analytics tool provided an overview of the kombucha industry worldwide, as well as trends in the industry. It was, however, apparent that the Dunroe database was incomplete,...
Following the overview of Instagram analytics and the analysis of trends in the kombucha industry, this third and final post in the series on the Dunroe analytics tool examines ways to use it for competitive analysis. For illustration purposes, we’ll...
