This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...
Kombucha brewers are very familiar with the data points inside their breweries that keep batches consistent and help sales grow. However, in the 24/7 world of brewing, you may not be aware of the many data points outside the brewery...
Social media sites like Facebook, Twitter, and Instagram (IG) are rich sources of information about the kombucha industry. In the past year, we’ve published reports analyzing the most active Instagram accounts as well as profiles of the Top 20. These...
Google Trends shows the rising popularity of kombucha over the past 16 years in the USA. It took off five years ago when searches started to rise.
