Statistics show that 50% of small businesses fail within five years. In October, we looked at general numbers for the kombucha industry. This is the story behind one person’s decision to move on. A decade ago, Rachel Rappa started Coastal...
Statistics show that 50% of small businesses fail within five years. In October, we looked at general numbers for the kombucha industry. This is the story behind one person’s decision to move on. Moss Beach Kombucha was profiled on Booch...
A recent question posed in the Craft Beer Professionals Facebook Group asked ‘What is currently surprising you most about our industry?’ It generated over 250 responses. Craft beer is, in many ways, the “big brother” of our industry (it started...
Here’s news about another kombucha brewery facing and overcoming challenges. Corey Wood, the CEO of Elixir Kombucha writes a postscript to their Year in Review on LinkedIn, noting challenges they overcame in 2023: This is an addition to their main...
A seasonal newsletter from the UK’s Happy Kombucha highlights the challenges of commercial kombucha production. In addition to what they call “ready made kombucha” Happy Kombucha sell home brew supplies, including all-important SCOBYs. They report how what seemed like insignificant...
When Shelley, the founder of All About the Booch, located in Glendale, Arizona, decided to close her business after five years, she did us all a favor by posting a series of Instagram Reels explaining why. These are useful lessons...
I’ve just discovered the podcast series put out by BevNet. Taste Radio covers the CPG food and beverage industry. I was impressed with the relevance of a recent episode to the kombucha industry. Expand Your ‘Luck Surface Area’ with Kelly...
Disclaimer: It’s important to state that not all kombucha brands want to ‘ramp up.’ A good living can be had selling small volumes of ‘booch at farmers’ markets and a few local cafes, bars, and restaurants. This is the case...
Just like there are 50 ways to leave your lover, there’s many reasons people choose to walk away from their kombucha businesses. But, beyond the story of each failed brand, some underlying trends are clear. Following my report on the...
Kombucha company founders know that starting a business is not easy. There are many challenges to overcome — from getting the necessary permits to producing a consistent beverage in volume, packaging, and distributing to retailers and consumers. Not to mention...
