Two weeks after the surprise announcement that long-time KBI Director Hannah Crum was moving on, the organization announced a replacement. Casa de la Kombucha CEO, and KBI Board Member, Kendra Sepulveda sent her welcome letter to members today: Dear Esteemed...
This is the sixth in the series of our annual summary of social media stats for kombucha brands. Facebook is the second most popular platform for kombucha brands after Instagram. At the end of 2018, we published our initial informal...
Here’s news about another kombucha brewery facing and overcoming challenges. Corey Wood, the CEO of Elixir Kombucha writes a postscript to their Year in Review on LinkedIn, noting challenges they overcame in 2023: This is an addition to their main...
A seasonal newsletter from the UK’s Happy Kombucha highlights the challenges of commercial kombucha production. In addition to what they call “ready made kombucha” Happy Kombucha sell home brew supplies, including all-important SCOBYs. They report how what seemed like insignificant...
Hannah Crum, aka “The Kombucha Mamma,” is a longtime educator and kombucha advocate. Her popular educational site, KombuchaKamp, is the most visited website in the world for kombucha information, recipes and advice. In 2014, to further her mission of “changing...
This is the conclusion of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...
This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...
Changing consumer interests benefit brands that focus on wellness over health This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California. In Part 1, we shared data from a Searchabull report...
In 2014 Tonya Donati and her husband Vic were new parents, as was their business partner Josh, a stay-at-home Dad. Childrearing was front of mind, so naming their new brand Mother Kombucha was natural. After all, who does not love...
Kombucha showing signs of search recovery in the Golden State This is the first in a series of posts looking at the kombucha category and consumers in California. In this industry, high-quality data on the kombucha category is difficult to...
