Category: Commercial Brewing

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Daina Trout’s Health-Ade journey

The August 20, 2020 Business Insider (subscription required) profiles Health-Ade co-founder Daina Trout. With a headline that many who’ve bootstrapped a small business can relate to Daina Trout was living on $7 a day — now, her drinks brand brings...

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KBI Introduces Code of Practice

A Code of Practice for the kombucha industry We interviewed Hannah Crum, the president of Kombucha Brewers International (KBI), the trade association committed to promoting and protecting commercial kombucha brewers around the world. On Monday of this week, KBI released...

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Profile: Booch & Brew, Altrincham, England

Home town kombucha #3 This is third in a series of posts featuring kombucha companies based in North-West England. I’m surveying the kombucha scene in the part of England where I grew up, before I left for college, and, eventually,...

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Profile: YAYA Kombucha, Amsterdam, The Netherlands

Like most brewers, Tom and Charlotte began brewing kombucha in their home in Amsterdam. In 2015 they started brewing commercially, and the spare bedroom became a bonafide home brewery where the flavor development and research began. One year and many tastings...

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Book Review: ‘Craft Beer, Rebranded’ by CODO Design

Craft Beer, Rebranded (and the companion workbook) is a newly published step-by-step guide to help map out a successful strategy for rebranding a brewery. While written for the craft beer industry, it’s equally applicable to kombucha brands. Subtitled Evolution, revolution...

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CBC: The science of packaging and label design

The online Craft Brewers Conference continued with a presentation by design and marketing experts CODO Design describing a scientific approach to packaging: Using Science to See What Packaging Works and How Your Brewery Can Sell More Beer. This 90-minute, 85-slide,...