Tagged: kombucha brewing

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Analysis: 12 reasons small businesses fail

Just like there are 50 ways to leave your lover, there’s many reasons people choose to walk away from their kombucha businesses. But, beyond the story of each failed brand, some underlying trends are clear. Following my report on the...

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The BBC Radio 4 Food Program

In this BBC Radio 4 program, broadcast on October 8th, host Jaega Wise talks to two finalists in the BBC Food & Farming Awards drinks category and investigates the health claims of kombucha. The Old Tree Brewery, Brighton We profiled...

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Profile: Troo Food, Athens, Greece

Troo Food started life as an activist food collective in 2009. They introduced people to raw food, making kale chips, fruit rolls, savory and sweet snacks, and, of course, kombucha. Today, founder Danae Tsekoura works with Elly Lygnos, Orestis Tilios,...

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What’s Your Strapline?

What is a strapline? Marketing professionals use the term ‘strapline’ to describe a phrase that becomes identified with a company. Branding expert Caroline Gibson: A company’s strapline is a long-term property and will be legally registered as a company asset....

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Profile: Kombucha Queen Miami

Erica Chemolli was born and raised in Italy and moved to the States in 2018. She founded Kombucha Queen Miami 18 months ago. She started making kombucha as a way to heal her Vitiligo, a skin disorder resulting in white...