I was intrigued to see what a new Instagram follower — ‘rating.drink‘ — was all about. Annie posts “dumb daily reviews & bad photos of canned drinks” from New York City. Along with reviews of GTs Gratitude, Bear’s Fruit Blueberry...
Last week I posted an appreciation of the Instagram of Susy Drinks Kombucha – an impressive archive of over 270 detailed reviews of commercial brands in the States and Europe. At the time I speculated that …she grew up in...
Connoisseur (noun): one who enjoys with discrimination and appreciation of subtleties Topping the recently updated list of Booch News Kombucha Reviewers is Susy Drinks Kombucha, with over 260 detailed reviews (scroll down for a complete list). What’s astounding is that...
Following yesterdays post on Instagram, I have broken out results for the top three brands by number of Followers for regions and countries. This was an audience request at the Berlin Kombucha Summit. It seemed like a good idea and...
Measuring the growth in the worldwide kombucha market isn’t easy. However, in preparation for the year-end analysis of brands launched three years ago, we’ve recently updated the Booch News Worldwide Directory and now have over 2,000 brands listed. This is...
Our recent postings on kombucha brands’ presence on social media list the top 20 Facebook, Instagram, and Twitter accounts. It’s obvious that many of the larger brands have full-time social media managers in their marketing departments to boost their social...
Twitter remains a distant third in popularity among brands in the kombucha industry, behind Instagram and Facebook. Almost all brands promote themselves on Instagram, and over three-quarters on Facebook. But only 17% of the brands in our Worldwide Directory have...
This is the second in the series of our annual summary of social media stats for kombucha brands. Yesterday we highlighted the changes over the past year on Instagram. Facebook is the second most popular platform for kombucha brands. At...
Social media is a key way for kombucha companies to reach customers and prospects. As we’ve shown, Instagram is by far the most popular social media channel. Fully 99% of brands in our worldwide directory have an account. Social media...
On Sunday April 5 Adam Vanni, co-founder of Jarr Kombucha, hosted an Instagram Live conversation with the legendary GT Dave, founder of GTs Living Foods. The 40-minute conversation was available for a brief time on the Jarr Kombucha Instagram page....
