Tagged: kombucha brewing

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Profile: Cam Kombucha, Guadalajara, Mexico

My recent vacation in Mexico alerted me to the lack of retail availability of any but the leading brands. Research shows that Mexico ranks fourth worldwide in the number of active kombucha companies. However, the vast majority are small, regional...

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Italy 2024: “The Year of Kombucha”

Thanks ROY Kombucha head Fabio Carlucci for posting about the cover story on Gambero Rosso, Italy’s leading food and beverage publisher, kicking off 2024 by featuring kombucha on its cover with the headline “The year of kombucha – Are you...

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2023 Social Media Stats: Facebook

This is the sixth in the series of our annual summary of social media stats for kombucha brands. Facebook is the second most popular platform for kombucha brands after Instagram. At the end of 2018, we published our initial informal...

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2023 Social Media Stats: Instagram

This is the sixth annual report on the social media statistics of leading kombucha brands. At the end of 2018, we published an initial, informal survey of kombucha brands’ presence on social media. At the time, we reviewed the stats...

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Kombucha in California: Part 4 of 4

This is the conclusion of the four-part series of posts looking at the kombucha category and consumers in California.  In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...

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Kombucha in California: Part 3 of 4

This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California.  In Part 1, we shared data from a Searchabull report on the California kombucha category over four years. The report showed...

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Kombucha in California: Part 2 of 4

Changing consumer interests benefit brands that focus on wellness over health This is a continuation of the four-part series of posts looking at the kombucha category and consumers in California.  In Part 1, we shared data from a Searchabull report...

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Kombucha in California: Part 1 of 4

Kombucha showing signs of search recovery in the Golden State This is the first in a series of posts looking at the kombucha category and consumers in California.  In this industry, high-quality data on the kombucha category is difficult to...