Rebranding riles Twitter
I was amused to see that Twitter saw fit to place a warning label on a tweet from the folks at You + I kombucha in Glasgow, Scotland. They rebranded — launching with a beautiful minimalist label design –switching from...
Category: Twitter
2020 Social Media Stats: Twitter
Twitter remains a distant third in popularity among brands in the kombucha industry, behind Instagram and Facebook. Almost all brands promote themselves on Instagram, and over three-quarters on Facebook. But only 17% of the brands in our Worldwide Directory have...
2019 Social Media Stats: Twitter
Twitter is a distant third behind Instagram and Facebook. Over 90% of brands promote themselves on Instagram, and 80% on Facebook. But only 18% of the brands in our Worldwide Directory have a presence on Twitter. Nevertheless, we believe Twitter...
Juneshine Social Media Brand Ambassadors
“ Juneshine’s fundraising strategy goes beyond identifying social media influencers. Instead, the company seeks out “disruptive” athletes and creative types that “embody the culture” and brand identity Juneshine is working to build — one that is focused around delivering “an...
Announcing: The Kombucha Shop on Shark Tank
It’s exciting to see that The Kombucha Shop will pitch their homebrew supplies on ABC’s Shark Tank at 9:00pm this Sunday Nov 18. Now, if only they could polish their Twitter feed which hasn’t seen an update since March...
Twitter Analytics: Using NodeXL to visualize impact
In my last post I reviewed the Top 20 booch companies on Twitter. I used a number of analysis tools, including Twitter Audit that detects fake or bot accounts (and can protect your brand against them), TweeteBinder that analyzes content and ...
Kombucha on Twitter
After a couple of weeks of determined searching, Boochnews has identified nearly 300 Kombucha-related Twitter accounts. Some of these are inactive, some are followed by a mere handful of people, and some are natural food and fermentation organizations. Ignoring these,...
